About “Binchō-tan”
Bincho-tan is a mascot character created by Japanese manga artist Takahito Ekusa and produced by the game goods company Alchemist. The character is associated with the company's branding and promotional materials. It serves as a symbolic figure for the brand, though no further details about its design or role are provided in the source. The character's primary function is to represent the company in a visual and recognizable form. (Summary adapted from Wikipedia, CC BY-SA 4.0.)
Some summaries adapted from Wikipedia, CC BY-SA 4.0.