About “Inside the Tornado”
Inside the Tornado examines the challenges of transitioning technology-based products from early adopters to the mainstream market. Building on the framework introduced in Crossing the Chasm, the book offers guidance for navigating the turbulent phase of market growth known as the tornado.
Book details
- Published
- 1995
- Latest edition
- 1995 · ISBN 9780887308246
- ISBN
- 9780887308246
Frequently asked questions
How many pages is Inside the Tornado?
Inside the Tornado by Geoffrey A. Moore has 272 pages.
